Maiden Edition AfricanaQ
AfricanaQ founder and editor-in-chief Tade Obanubi introduces the maiden edition
by Tade Obanubi
The idea of AfricanaQ was came about out of curiosity and a sense of adventure from my side – It all started with a simple ‘google’ search on African lifestyle & luxury and I found out that there was not a single source of publication or a quality website that covers this area. I was further intrigued when Naomi Campbell, called out Vogue to start Vogue Africa – I naively thought that there was already one in place, since Vogue already publishes in Europe, Asia, North America etc.
What is AfricanaQ? I hear you ask …. AfricanaQ is an online lifestyle and luxury magazine that will cover varied topics from fashion, to lifestyle, food & drink, women and travel from an African perspective. We aim to be the guilty pleasure spot for our readers and hopefully subscribers in the future. One thing we will not do is politics – that is a no-no, I think we have enough experts and commentators in that area. This magazine will transcend all political issues, but will instead discuss areas that unifies this beautiful continent.
This maiden issue includes a number of stories that sets the scene of how we are framing AfricanaQ – We start with identifying Sir David Adjaye, as our ‘Global African’. To be honest, I have always admired this great Architect (I don’t like the Starchitect tag), Author, Speaker and in my view an Icon. The Global African will be ever-present in our publications, because it gives us the ability to identify and celebrate people who are doing great things within and outside this beautiful continent called Africa.
In ‘Chronicles of Power Dressing’ we focus on people that are doing great things – working hard and being successful, but with Style that befits there position in business or whatever they do. Our maiden issue Power Dresser is Yemi Edun, the MD of Daniel Ford & Co. I really enjoyed this segment, and I hope you do to…
We will also provide reviews on entertainment – actually, I was in Amsterdam to watch Femi Anikulapo-Kuti play – and it was absolutely fantastic. The experience from the concert will be an everlasting one
Another key feature will be women – we endeavour to cover varied issues from fashion to fitness to health, but I see this becoming the most powerful part of AfricanaQ.
Finally, we are at our very early stage now – this issue is a celebration of ‘turning passion into reality’ – I implore you to support us by reading and sharing our contents, do also tell us what you think about this project. If you want to become a ‘guest columnist’ do contact me at firstname.lastname@example.org
For now, all I can say is enjoy …….